




Fishing Popper
Lure 120 mm
40 grams | Blue
$14.99
SKU: BPFL-04
or 4 interest-free payments of $3.75 with 

Product Video

Product Description
Our fishing popper lures are ideal for targeting kingfish and other large predators. Designed to mimic real fish, these 120 mm lures feature lifelike details that attract fish effectively. They are perfect for anglers seeking reliable performance on the water.
What Fish Can Be Targeted in New Zealand with These Lures?
The Suckerme Blue Fury popper lure is highly effective for targeting aggressive surface-feeding fish in New Zealand waters. These include kingfish, kahawai, trevally, and tuna. The lure’s design, color, and action make it an irresistible target for these species.1. Kingfish
- Kingfish are apex predators that aggressively chase down baitfish.
- The lure’s splashing and erratic movement mimic fleeing prey, triggering their hunting instinct.
- Best fished around reefs, rocky points, and offshore structures where kingfish patrol.
2. Kahawai
- Kahawai are fast-moving hunters that feed in schools near the surface.
- The lure’s bright colors and flash mimic small baitfish like anchovies, which kahawai love to chase.
- Ideal for casting around river mouths, harbors, and offshore workups.
3. Trevally
- Although often bottom feeders, large trevally will hit topwater lures in the right conditions.
- The lure’s popping action gets their attention, especially when they are feeding near reefs or around bait schools.
- Works best with fast, erratic retrieves to trigger a reaction bite.
4. Tuna (Albacore and Skipjack)
- Tuna are highly visual hunters, reacting to fast, erratic movement.
- The lure’s reflective surface mimics small fish like pilchards or saury.
- Best fished in offshore waters where tuna are chasing baitfish schools.
Why Are These Fish Attracted to This Lure?
1. Noisy Surface Disturbance
- The cupped face of the popper creates a loud splash and bubble trail when jerked across the water.
- Predatory fish associate sudden water movement with baitfish trying to escape.
- The noise mimics panicked baitfish, making it hard for predators to resist.
2. Flash and Contrast
- The bright coloration creates a high-contrast profile, making it easier for fish to spot from below.
- Many predatory fish attack lures based on flash and silhouette, not just color.
- The shiny, reflective surface mimics the flash of baitfish scales, which excites fish like trevally and tuna.
3. Erratic Movement Mimics Injured Fish
- When popped correctly, the lure "skitters" across the surface in an unpredictable way.
- Injured or distressed baitfish often break the surface when chased, and this action mimics that perfectly.
- Species like snapper and trevally will sometimes come up from below to hit lures behaving this way.
4. Topwater Aggression Triggers
- Fish like kahawai and kingfish naturally hunt at the surface, chasing schools of pilchards and anchovies.
- The large eye design on the lure enhances its predatory trigger, as many fish instinctively aim for the head when attacking prey.
- Tuna and other pelagic fish are hardwired to respond aggressively to fast-moving surface prey, making them more likely to strike.
5. Suitable Size for Big Predators
- At 12.5 cm and 40g, this lure is the perfect size for mimicking medium-sized baitfish, like piper (garfish), anchovies, and juvenile mullet.
- Big kingfish and kahawai prefer larger, more active prey, so the popper’s size makes it an attractive target.
Fishing Popper Lures Specifications
- Brand: Suckerme
- Model number: Blue Fury (BPFL-04)
- Colour: Blue (other colours available in our range)
- Length: 120 mm
- Weight: 40 grams
- Material: Durable plastic
- Eyes: 3D, designed to mimic real fish
Bonus: Why the Black Dots?
- Some baitfish, like juvenile kahawai and trevally, have spots or patterns along their sides.
- The black dots along these fishing popper lures help break up its shape, making it look more like a real fish and reducing suspicion from cautious predators.